Brew92
Dammam Airport.

Reinforcing brand identity through texture and colour.

"We work closely with brand guidelines to ensure that all of our design choices are in line with the brands strategy and to help make the branding more memorable."

We work closely with each brand’s guidelines to ensure that every interior we design is a true reflection of its unique identity. For Brew92 at Dammam Airport, we used elements from their flagship store on King’s Road to bring familiar aspects of the brand into a new space. Brew92’s signature use of wood and sustainable materials inspired us to incorporate a refined lattice effect around the cafe’s circumference, echoing the larger-scale design seen in their main store but tailored to fit the compact airport setting. This careful attention to detail and brand alignment allows us to create an environment that’s immediately recognizable as Brew92, giving travellers an authentic brand experience even in a smaller footprint.

A sense of space
in crowded places.

"A café should be an experience, it should be memorable."

At Brew92 in Dammam Airport, we knew that creating a memorable experience for all customers was essential. In an airport setting, where people are constantly moving, the airport café interior needed to offer more than just a quick stop for coffee—it had to be a place where travellers could pause, relax, and enjoy a moment away from the rush. We designed the coffee shop interior to be both visually engaging and comfortable, using unique textures, lighting, and seating arrangements to draw people in and make them feel at ease. This approach transforms a typical airport café into a destination of its own, where every detail—from the cosy seating to the warm lighting—adds to an inviting atmosphere that leaves a lasting impression on travellers. Creating this experience is key, as it not only enhances the time customers spend in the space but also reinforces the Brew92 brand in a memorable way.